Alter Ego
Alter Ego revolutionizes online shopping by seamlessly integrating virtual fitting experiences into E-Commerce platforms. Shoppers create lifelike 3D avatars from a single photo, virtually trying on clothes before purchase. Backed by advanced AI and Computer Vision, it ensures a smooth shopping journey.
Briefing
The founders of Alter Ego hired me to refine their logo, design their website, and develop the platform using Framer. I also created a dynamic pitch video and a series of illustrations for the website. This ongoing project covers various aspects of corporate branding.
Moodboard
The moodboard conveys the design direction my client, Alter Ego, wished to pursue.
Branding
LOGO
LOGO/Icon
Full lOGO
Typeface: Roboto
Colour Scheme
Illustrations for The Alter Mission
Emphasize the concept of virtual fitting rooms, illustrating their potential to enhance the customer experience, resulting in increased conversion rates, higher customer loyalty, and greater overall satisfaction.
Highlights how Alter Ego's approach can significantly reduce product returns and associated expenses. This not only benefits brands in terms of cost savings but also contributes to a greener image.
Illustrates how Alter Ego's approach can boost sales by enhancing customer confidence and increasing conversion rates, resulting in improved customer satisfaction and higher sales.
The illustrations emphasize the concept of virtual fitting rooms, illustrating their potential to enhance the customer experience, resulting in increased conversion rates, higher customer loyalty, and greater overall satisfaction.
