The Transforming Spaces Association enhances mental health by installing large-scale nature photography in public and private spaces, such as hospitals, workplaces, and schools. These installations aim to create peaceful, healing environments that promote well-being. Additionally, the association supports conservation efforts to preserve natural landscapes.
Project Type
Web Design
UX & UI Design
Brand Guidelines
Branding
Duration
3 Months
Skills
Project Management
Visual Identity Design
Design Library
Information Architecture
Usability Testing
User Interface Design
Client
My Role
UI & UX Design
Web Development
Branding Design
Graphic Design
For the Transforming Spaces Association (TSA), I was responsible for creating their entire brand framework. My role included UI and UX design, web development, branding, and graphic design. I developed a cohesive visual identity, designed a user-friendly website, and established brand guidelines to ensure consistency. Through information architecture and usability testing, I ensured an engaging and intuitive digital experience that effectively communicates TSA’s mission of promoting mental health and conservation through nature-inspired installations.
Main Challenge
The main challenge for TSA was crafting a digital and visual identity that effectively communicates their mission of enhancing mental health and promoting conservation through nature-inspired designs. Balancing aesthetic appeal with functionality, the project required creating a cohesive brand framework, intuitive user interfaces, and a user-friendly website that resonates with diverse audiences across public and private sectors.
Target audience
Our target audience includes philanthropists, corporations, and organizations that value impactful initiatives promoting mental health, conservation, and community well-being. By investing in TSA, they contribute to creating healing environments and preserving natural landscapes, aligning with their social responsibility goals while leaving a meaningful legacy. This project offers a unique opportunity to make a difference, blending art, nature, and innovation to enhance lives and inspire communities.